Majesco Entertainment publisher of the highly anticipated and innovative basketball video game NBA Baller Beats, is teaming up with two world-renowned basketball brands whose products are set to enhance the authentic basketball experience in the game.
Majesco today confirmed that NBA Baller Beats requires players to use a real basketball to play. The game will come packaged with a full-sized officially licensed NBA game ball replica from Spalding, the official provider of the NBA game basketball. NBA Baller Beats, which is set to launch this fall exclusively on Kinect for Xbox 360, gets players on their feet mastering ball handling skills while playing to the beat of an electrifying soundtrack. The Kinect motion sensor captures every movement of both player and ball to create an entirely new basketball gaming experience.
“With NBA Baller Beats we’re focused on delivering an innovative game that stays true to the NBA brand so it made perfect sense to bundle the game with the high-quality NBA game ball replica from Spalding,” said Jesse Sutton, Chief Executive Officer, Majesco Entertainment. “Spalding has long been a leader of innovation and quality and has been providing the NBA with the official game ball for nearly 30 years.”
Additionally, Majesco Entertainment today revealed a product integration agreement with sports trading card company Panini America to feature Panini’s 2012 NBA HOOPS basketball trading cards as unlockable in-game rewards. NBA Baller Beats lets players train alongside their favorite NBA franchises unlocking songs, difficulty levels, over 100 posters and Panini’s NBA HOOPS trading cards showcasing NBA players’ greatest moves.
“Panini is the world’s largest sports and entertainment collectibles company and the exclusive trading card of the NBA,” said Christina Glorioso, Chief Marketing Officer, Majesco Entertainment. “As players master their moves in NBA Baller Beats they’ll start to unlock a collection of official Panini NBA HOOPS trading cards featuring NBA players from every franchise.”
NBA Baller Beats will make its début exclusively on Kinect for Xbox 360 this fall.